Episode Transcript I stepped foot on the hospitality turf and Matt was there to bring me in. I do remember those days when you came in and I got to know you and you told me a little bit about your story, which I know you've shared with a lot of people, but I heard it a few years ago when I first met you and it was very inspiring. So I knew you had a lot of potential and I was looking forward to bringing you on. So it was a good couple of years we were there together. It was, you taught me a lot of things from porn. 00:26 me back to the office side of things by teaching me a lot about having to co-manage a business yet at a young age there was a lot behind the scenes that was really interesting to kind of figure out a little bit more about myself and what it held. But one thing that you taught me was 00:49 um, balance from very young, even during those times. I mean, straight out of college, I, it was scary to me because I was trying to figure out a lot of myself when COVID hit and all the plans and all of what I paid for to get a degree in went to shit. Uh, I had to figure out exactly what I wanted, but once I stepped in there and I met you, I figured out what I enjoyed. So I wanted to get better at it and find my success through that, which you had given me helpful tools to be able to figure that out. 01:16 from meditation of us, you know, locking the door with being able to kind of keep everybody out. Big fan of meditation. Gotta do it. And you would always tell me, man, you have to do it. And you said it more of the way I say it's like, you have to hit this run. You have to, you know, stick to your macros. You have to be able to stay dialed in. And you take on meditation like that, you know. Tell me more about that. Yeah, so meditation has been a big part of my life. 01:44 A little bit before that I met you actually, things get a little hectic in life sometimes and you can get carried away every day thinking about things, ruminating on thoughts and just generally being lost in thought. And I drew on the strength from meditation to really be able to start to accomplish things in my life that I really wanted to do. Like for instance, this 50-mile race that we were training for this morning. We went out and ran 10 miles and I meditated before the run and it kind of... 02:14 builds the strength that you need, the mental endurance to be able to push through hard things in life, not just physical races and everything else, but also whatever happens. You have a bad day at work, your kids are going crazy, whatever the hell is going on. At least you can make a little space for yourself, set some time aside and make it happen. And then you usually come out the other side of it feeling a little bit better or at least with a little clearer mind so you can tackle some stuff. 02:42 I felt as though as much as you helped me, I had found that I was able to help you. And the sense of restarting that engine again and cold starting it. And I think the love that I had to want to be more into the business was blind, but yet the compassion and everything else was there. And you saw that. You're like, all right, this kid's running around like a chicken without its head, but it's sure running fast. So let me just try to give it a little bit of direction and see where it goes. 03:12 But talk more about when I found stability and I was waking up at 5 a.m. before I would go to work, before we were cranking out our nine to fives, eating cans of tuna, no matter what it was, you had found a little bit more of a jump start. You kind of were like, I'm sick of it. I'm gonna do what this kid's doing. Let me listen to what he has to say. Tell me more about that. 03:37 Right, so I had been kind of in a little bit of a rut. I had run some half marathons in the past and some marathons, but it had been almost 10 years. You know, I have a nine-year-old daughter and a five-year-old son, and most of that was prior to them. I had gained a significant amount of weight over my previous run weights from when I used to run. I used to run at 175. I'd gotten up, when I met you, like 205, 210. You know, so we're talking 30-plus pounds I'd put on over those years, and I just didn't feel good. I had some health issues because of it, and when I met you, 04:07 You know, it was nice because you were just kind of doing what you do, bringing a lot of energy to it, working out every day, staying on the path up at 5 a.m. Let's do this. Let's work out. You'd be like, let's go for a walk. Let's box. Let's do jumping jacks. In the middle of the day, you'd be like, dude, bro, let's do like 50 pushups and see what happens. I'd be like, okay. So we would do that kind of stuff. And I started getting into it, started getting into it. And last year, you and I started working together when you really started training. And I know you were taking... 04:36 all your certifications, all your tests. So you got me motivated, I lost 30 pounds. It was even more than motivation. It just got me back to where I needed to be. I got all the way down to 175 again. I felt great. And that was because of you. Just, you know, your life story telling me everything you've done. And also, but it made me feel good. Like I felt awesome waking up every day. I felt light, I felt springy, I felt good. And then on the other side, I was able to devote a lot more time. I felt 05:04 Although I was working out a lot more, it gave me a lot more presence to spend time with my kids. The time with them was more valuable. I just gained a new appreciation for everything. And then it became a habit. Now I'm working out six, seven days a week, if it's something. And not always a 10 mile run like we did this morning, but even if I come home and hit the kettle balls for 20 minutes, like that's it. So, it's all about finding that balance, liking it, doing it, and just getting it done, man. And now we're prepared for a 50 mile. 05:33 Now we're getting you ready to run a 50-miler, which is a statement to your mental resilience, that perseverance, like everything you were saying. 10 miles back to back is a good physical way to get you in there, but mentally, it's like you're already there. You know what you have to do to be able to get through it. And keeping that up and that consistency, I think, is very important. When you find yourself in that rut, 06:01 You know, and then you start to figure out quality of life and how that can be a part of a byproduct of what you do just by creating hard times, because life will do it for you. And you were able to find that in such a quick way. And then yet it was like, it re-sparked that engine again. You knew exactly what you had to do. And no matter what came in the way and those distractions, they become minuscule again. It's like what you use as distractions and as ways to stop you from wanting to do something, they seem so real. 06:29 but yet they become nothing when you create such a difficult time to have to physically persevere through that then the other struggles in life become nothing. I think you nailed it. It's, you know, if you do something like we did today or do back to back 10 mile runs and little things pop up during the day, you're like, all right, whatever. Like it's not a big deal. You know, it does give you a certain amount of perspective. Plus your legs are tired of shit and you're just like, I can't bother. Like I'm hurting right now, but it's a good kind of hurt. Yeah. You know, and. 06:59 That part of it's interesting. The mental part of it, I think, is the biggest piece. Just to go back to what you said about getting your mind in the right place to be able to do it. Sure, physically, you need to be able to go out and run. Your stabilizer muscles need to be good. All that needs to be in place. But mentally is where you really need to be. And I know that's what you're a lot about. That's what I learned from you when I first met you, was that you just, mentally, you gotta get in the right place first. And that's where I'm trying to be now. Of course, everything seems easy when you're running 10 miles or you're sitting on the couch and you... 07:28 have an idea and you want to run 50 miles, then you really start doing it and that's a different story, but that's why you need to be prepared from the beginning. So yeah, I mean, I really wanted, the reason I wanted to do it after speaking with you and we decided this was a good goal training with you to do was it's not something I'm sure if I could do when we started talking about it. You know, and last year I did some endurance swims and I always felt comfortable doing those and I was like, well, I can knock those out with minimal training. 07:55 But like, let's do something that's really gonna push the limits of what I think I'm capable of because I'm not a good runner. And that was something I learned from you. It was like, try something you're not good at and get good, get uncomfortable and then become comfortable with it. Yeah, well, that's huge. I think that it shows a lot of growth from how big that is from a 50 mile an hour to where it starts. And a lot of people set these unrealistic goals right off the bat. I think a lot of people will find that little spark again. 08:24 like you found and then we'll quickly go, all right, well, I can do a 50-mileer. And a goal so big that it's so hard to digest that usually many people fail at it. When you found a 50-mileer, although we were always, the goal was to try to figure out something like you said, something so difficult, you only have to do it one time a year. Something so uncomfortable that you have to adapt to be able to make it comfortable. That was the goal. The 50-mileer race is just a tool that we use to find that. 08:53 instead of vice versa. I think a lot of people get lost and drowned too quickly because they can't hold up at a high standard of what they really think of their mind to be when really the mental resilience is just keep going. Just wake up the next day, put on your clothes, show up, and then as a byproduct of that, life will become easier. And the way that we train though is very different. When we were in the office and we're punching the ball or we're jumping jacks or we're hitting pushups, you know, I'm 150. 09:22 You know, I've always been, I've been, you know, I've always approached athletics and fitness in a functional, you know, dynamic aspect to where it's like, as long as you're waking up ready to perform, then you're gonna give everything 100%. Now it's gonna be a lot easier for you to be able to show up. And then I think a lot of what you said, when I was like, as a father, it's like when I got to show up for, you know, my wife, my mother, you know, my stepfather, whoever it is, physically, it's a lot easier. 09:51 So then it becomes mentally a lot easier. And even just reaching down and grabbing something. I'm like, after a 10 mile or back to back, it's like your calves are not as, you know, not screaming as much as they are because you got more range of motion in your hips. You know, you're able to offload a lot of that weight to your glutes and hamstrings. It's like your form on running changes and then your approach on life changes. It's very two parallels that they very much collide and correlate with one another, which is so important to consistency. And you've been able to find that. 10:21 really wild. And now a lot of the what you tell me day to day when I call you now and I'm like, you know, because Matt, you know, takes a big role into the company and helped me with a lot you play a lot of roles. I mean, you're a big Swiss army knife. There's a reason why, you know, this company is successful the way it is because of you. So, you know, I remember calling you and, you know, it's a testament to you. And I said, man, I just feel like this to do list, man, I just feel like it's just a back to back. I don't know, I just needed like a quick pep. 10:50 and he had told me, he's like, Grant, Grant, this life is not like a house of cards. If one falls down, they all do not come crashing down. And that really woke me up. Can you talk more about what that means to you in your life? Yeah, absolutely, man. I mean, going back just like a little bit when you were talking about, I do wanna go back and touch on your point about the mobility and stuff. Cause I, you know, that was eye-opening when you started talking about that stuff to me. Cause I didn't really understand. 11:18 and I didn't really have any background into it. And I'd lost a lot of mobility from sitting at a desk all the time. You know, I was on my feet for 10 years at work, and then I sat at a desk for seven years. And I just, obviously everybody knows the things that happen. Your hip flexors tighten up, your back tightens up. Yeah, your posture, you're hunched over. And you know, you and I worked on getting my posture better, getting my hips open back up. So I'm able to like do these things that you talk about, not just run 50 miles, which is hopefully we're gonna pull off, but. 11:45 You know, having little kids, being able to pick them up, sitting on the floor with them, because they like to play on the floor. You know, you can sit on the floor longer when your hips are opened up and actually play games with them and do fun stuff. So it's day-to-day life stuff that's really important. And that feeds into the longevity piece. You know, turning 40 this year, you want to be loose. You want to have loose hips and you don't want to be at the chiropractor every week. I mean, you just don't. So learning that from you, I want to go back and touch on that, it's great. The other part, you know, about... 12:15 you start your company and me helping you do all this stuff and you have a long to-do list of things every single day. We all have these crazy to-do lists, and especially when you live in a hyper productive society like we do where everybody's busy every day and you have a whole bunch of stuff, it is important to hit all those things and get those things done. What I try to, you and I talk about a lot at length is. 12:39 It is important to have the to-do list, but set some time aside for yourself. Like you can't just because you didn't get it all done today is not, you know, the end of the world, you know, show yourself, like you say, a little bit of grace and it's okay, you know, and because, like you said, because one part didn't work, doesn't mean it's all going to fall apart on you, right? You know, prioritize and just move up the list, which you need to move down the rest and get it done. But the prioritization part, I think is what we spend a lot of time on because you don't want to get hung up doing those. 13:08 trivial things that aren't helping you achieve your goals of whatever your goals are. Right. And like in, in really the perspective of what a to-do list is, holds a different purpose to being able to tackle it. Meaning I'm not living for the to-do list. I'm using the to-do list to help structure. So if I'm waking up every single day on a to-do list, like I think many people find themselves, especially at a nine to five or you're just, you're constantly cranking through them. Yeah, of course you're going to, you're going to hold it a little personal and take it a little more harsh. And, um, 13:37 for yourself if you don't knock one down, but you got the purpose of it is just structure. So if you lose structure with using structure, then I think you need to regain focusness, perspective. Right, and I think you spend a lot of time and you and I talk about it a lot is, staying on the path and trying to do the right thing. If you're trying to change some things around your life like I was physically, I feel good in my career, I felt good a lot of things, but I didn't feel good when I woke up getting out of bed. I was just tired. 14:08 else wasn't sleeping well. Whatever you're doing as long as you're staying on the path and you're moving forward and you keep moving forward to that towards that goal whether whatever it is losing weight, you know, whatever you're, whatever you want to accomplish then you're on to something. You're on to something and that's what you were always kept telling me and that's what I kept working towards. Yeah and I think that's that is one of the biggest importance to being able to continuously build momentum is that momentum is not found in one day it's found on days upon days upon days. 14:37 Building up a structure is so big that you can't even tear it down yourself. So if you can't tear it down, then sure as hell no one else is, you know? And then when you build upon that, it's almost as cliché as it sounds, it's like if you want to be healthy, be healthy. Then everything else around you will start to be more healthy. But yet if I gave you a nutrition guide and I said, hey Matt, count your macros. Here's a helpful tool to help you become healthy. But once you are healthy, then you're not. 15:07 focused on the pain in the ass that county macros are or what we're doing specifically, it's constructive to your goals. And I think a lot of people, they overlook criticism and compliments the same, compliments flying right over their head and then criticism very personally. If it's something that you can't change then, and it's not constructive, either a compliment or criticism, drop it. Just don't use it. Because... 15:33 your momentum and your trajectory to try to find success is that self-fulfilling prophecy that we have to live in. We have to be able to understand that if one thing falls down, it's not gonna fall down. So with that being said, if one good thing happens, it has to keep building. So if my cries are outweighing my laughter, then I gotta switch something up. But if it's the other way around and my goals are becoming higher and higher and I'm achieving them constantly, then... 16:02 The momentum is like a fight record, you know? If I lost one fight out of 16, I think I'm all right, you know? It's just around. Every single day, you're just fighting around, you know? Yeah, the challenge is trying to keep that momentum up over a long period of time, like you're saying, which is one reason you and I talked about doing a long race like this, because you put it in your back pocket when you're done and be like, of course, hell yeah, I can get up out of bed and do this today. I just ran 50 miles. Or I did whatever, you know? I went on a long bike ride the day before, whatever your... 16:32 whatever your goals are, even if it's running three miles, you know, it's like, you're like, well, I did that yesterday, shit, I can do it today. You're so right. And like perseverance looks like, especially when you're able to compare it to something that you already achieved, that's self-earned. That's not something that's ever given. I love that part about fitness and finding this throughout your life, because if you have low self-confidence and you're sitting behind a desk and you have poor posture and you gain good posture, I'll bet you the last dollar in my pocket that your self-confidence will go up. 17:02 just because of that. And so it's like, if you look at goals, no matter how big, no matter how little, but you look at it as a goal that you achieved, then me getting up in the morning and living another day is a goal. I just got up. I just put on my clothes. I just showed up to the gym. And even if it says I got a two hour workout, but I'm feeling like shit, but I get a mobility day out of it, I'm not stagnant. I'm still moving and I'm still treading water. 17:30 And sometimes the current of life that we can't control pulls us out. You fight it, you're gonna get dragged out farther and farther and farther. And sometimes you just gotta go with it. Understand that you're confident with who you are because of what you've done. And nothing's gonna change that. Momentum won't stop that. And you are simply, as they say, are in control of your own story. And your storybook goes a long way. It does. And that momentum part you're talking about. 18:00 You were talking about just getting up and going and doing it. It's just like today. I just had to meet you at six. We could run. I just got out. I didn't brush my teeth. I got up and just put my shoes on and put this hoodie on. I was like, Oh, I gotta go meet Graham. Like, but then once I got rolling, I was like, man, it's beautiful. We're on the mountain. We're running by the river, running 10 miles in the Potomac river today. And it was just beautiful. And there were deer. I heard a turkey. I'm like, it was great doing it, but man, just getting up and cranking. So perspective is. 18:29 quick to change when you're able to just get up and going. And I don't know, I think a lot of people will almost belittle what that means by saying, oh, well, when you're, you know, our world is so saturated, we can look on Instagram and make a million comparisons to other people that look happy, that look like they have it all together. And that, you know, is something that is, it's so fun to be able to look at someone else and say. 18:54 You never know the storybook that they're writing. You really don't know the hard work it took to get that success. And that success is quickly overlooked as luck if you don't know the hard work it took behind it. And getting up and looking at the trees and the deer, it's like that simple way to find patience and gratitude and compassion. Once you find that, save that, cherish it. Because then you look for your workouts as a way of appreciation. 19:21 not as like suffering or just a goal, that's the surface of a goal. I just wanna lose 10 pounds. It's like, why'd you show up? Why do you want, do you even know what 10 pounds looks like off of you? Because if you don't, then you're about to enter in and start a whole new chapter in your book that you've never picked up that pen and wrote. So continue writing. And truthfully, I believe that with you, the logic's... 19:49 I think that we balance very well and that's why I think that we work together very well. And me jumping shifts from the tragedy that happened in my life to starting my own company and now it's becoming very successful very quickly. You know, it's the difference between burning up and burning out. I get it. And I'm not a father. A lot of the clients around me are good birth control for me because, you know, that takes a lot of time and effort. But yet it's almost like you really do got to watch. 20:19 what burning up means, like the hard drive in your brain, the energy that you give out. And you had given me a metaphor that had helped me a lot. You bring a lot of logic, what balances me out, being highly geared over to what I am, but empathy is, it comes at a price. And you gotta really pick and choose who you give that love and compassion to. The way that you see the trees and the deer is not how anybody else around you, even the closest ones you love and care about might stay stagnant. 20:48 So you have to be able to encourage them to want to keep along, but if they're not and they stay stagnant, you've really gotta find that line between is this holding me back or can I simply achieve my goal separately while still having to put up with it? It is tough when you feel like you're growing, whether it's physically because you're accomplishing something or mentally because you've been meditating a lot and you feel like you've been. 21:17 had a breakthrough for whatever is going on. And there are other people around you in your life that are somewhat stagnant. But I think if you meditate a lot and you practice mindfulness, you learn to see the situations for who they are. And you learn to either accept it or you don't. And you make that decision. And then you... 21:37 you do what you do and you hang on and you push through with them or you don't. You know, like when you were talking about your personal tragedy, I mean, I was with you that day that happened. I was sitting right there next to you. And I mean, I've been there with you since every day pretty much. And it's so, you know, when you see those things happen and you watch other people go through things and you know, I've watched you grow through it, um, you know, and start a company and do what you're doing every day and helping people and getting your message out there. Um, about. 22:04 whatever it's life or mobility or longevity and all the other things you're focusing on helping people. It's, you know, you watch people do that. And you're right, you do watch some people who stay stagnant, but also, you know, if your mind's in the right place, a lot of the stuff we're doing, like we're talking about, you're doing for yourself to grow and you feel self-confident like you talked about. And that's the important part. You just kind of take it and roll with it. You gain perspective. And if all we gain in life is that gold medal. 22:32 of you achieved it. It's like, okay, now you are the best person that you could possibly be. You are the best father, the best son, the best mother, the best daughter. It's like, okay, well, what did you get to be able to become that fair perspective? I mean, I believe that to be the truth of what that answer holds. I did see you on that day. You know, you saw me at my lows. You saw me as where I felt like an honest, a kid. There was so much of me that I was able to have to. 23:02 work past and but also have to go through. But then when that accident happened, I was completely content with myself being a caretaker for the rest of my life, completely stopping and just, but I, but I knew in my heart, my soul, I was like, I can, I will just, this is me now. But then I was like, no. And then I got on and I was like, I'm going to file for an LLC for you and your name and I'm going to do this. And like, 23:29 and give me your credit card and you're paying for it today and you were going to do and you were like, okay. And that was that. You have my blood type. You have my social security. You could end my life just as much as I started it. But that trust that I have with you is that you had always kept the mindset of though what I really appreciate it. Maybe you don't see it this way, but I see it this way. Keeping 10 steps ahead and like as big as a load of that, that tragedy came on and then what's stacked on top of that. I felt like. 23:57 What the fuck do I do? I just gotta get up and get right back down to my roots. You had given me the space, but yet the opportunity to know that, well, this isn't the end all be all grant. This is not the end game, okay? Like figure out your shit. And you literally had said it like that too, which I needed like that. You know how to manage me very well. Like our friendship is very constructive. 24:26 in that sense, completely. I mean, we know how to be dudes being dudes, but when I know how to be a trainer for you and you knew how to be a mentor for me, that balance was never hard to find. It almost came so natural that it's like, I couldn't imagine this company without you. I don't think I'd be here without you for sure. But dragging myself out of the pit, but then knowing that someone else was already there at that end line, at the end of that tunnel saying, Grant, I've been waiting here with the can of tuna I've ready for you. 24:55 you know, since this happened. So it gave me a lot of, it was almost like a jumpstart. You were like that writer's block that I was able to get through to be like, yeah, you know what? I'm just gonna stick with my guns here. I'm gonna push through this shit and I'm gonna figure it out. And we really were able to put it together and a lot of things are now. 25:16 really booming here at the company very quickly. Well, you got a new app. I haven't been part of any of that, but don't you have something coming out? Yeah, we have the app coming out and the app, like you said, you meditate with the Calm app and mindfulness and I think a lot of what we talk about resembles the company itself, our relationship and who I am and what you've been able to find is the purpose of the app. You have the app holds, it would be available on the app store at Find Your Grit, $25 a month. And... 25:46 you get a whole world of on-demand or programmed exercises and very personalized and individualized programs and templates that people can use for all shapes and sizes, all ages and demographics. So you're able to find that mindfulness through it and also the fitness side of things as well to try to pair, you know, try to jumpstart people, I guess, a lot quicker in this app and keep simple. But yet, if you wanna make it complicated, you can as well too, so. 26:13 Um, just giving the person the right amount of tools, but then letting them use it and learn how to use it in the right way. Um, but yeah, and then with this podcast as well, being able to help people, be in able to understand that there's, you're not alone. You know, there's always someone that has been through it. If you're out of nine to five right now and you're like, fuck all I needed, I needed to hear this, you know, I needed to know that there's some of the guy out there and your forties birthday's coming up, right? I mean, that's crazy to me to even think. I mean, you're, and now we're setting up for a 50 mile or and like 26:42 what's next? And it's like, okay, like, let's keep going. Your momentum is so high right now that anything is possible. And so fuck the age, you know, I mean, all that, all that doesn't matter anymore. And, uh, you've really been able to kind of redefine what your life now is. You've been able to kind of rewrite that narrative and you're still doing it now, which is incredible. And I think that being able to talk about it out loud is, it's pretty interesting. And, uh, it's pretty wild. I think it's going to change a lot of lives. Yeah, I think so. And it's pretty exciting. And I, 27:12 you know, when the app comes out, and I mean, I've been working with you for a couple of years now, and people can get some of the idea of what it takes, and even getting down to like the nitty gritty of losing weight, and you know, not doing it on your own, not just going out and like running a few miles, and not really looking at it from, I don't know, the 30,000 foot level, but like on the mobility stuff we were talking about, being able to actually feel better every day and work out correctly. 27:40 whatever that means for you and being able to do it so you can lose weight in an effective way and a healthy way and achieve your goals without running into too many roadblocks. Having someone expectable in my instance was really helpful. So I mean I see the value in trainers and good trainers and I think it's really important. Also I feel like if you're really busy like I was really busy, you know I don't... 28:05 Well, we're all really busy, but having time to write these workouts or someone assess you and see what you really need. Because sometimes you're not always the best at assessing yourself. You think you have certain strengths, certain weaknesses, but then other people see it and they're like, you know, you're pretty locked up. Like, we need to do this first before you can do all these other things. Working with someone's like really helpful in that sense because they can just help you achieve your goals much quicker. 28:32 Not that you don't need to put it in the work, but also you're not going to be wasting a lot of time doing stuff that's not productive. You're 100% right. And I think that's why the app is going to be held at such an importance for so many people because you now have the option on the app. Being able to develop it from the ground up, I was able to use Trainerize, which is like one of the number one apps in the country that a lot of big gyms use. And yet I could find out a lot of the things in there that I just don't use, don't need. And having... 28:59 a lot of clients at one time and multiple, you know, a lot of people are busy, you know, they're, they're running around. So you have the option on the app to be able to send in your posture, doing workouts where I can literally assess you on the app. I can literally go through the exercises and you can watch me do them. It's like your favorite Peloton trainer in your pocket. That's specifically personal training you and that's nuts. So 29:25 and grind grit and grace, you know, those three words mean a lot to me. I give them a lot of meaning and being able to have people figure out their reason why, so they're not just showing up like any other trainer. I do believe it's saturated. So I do believe like a Peloton app and other apps that are out there without trying to name drop them are just standard. There's no, uh, there's no oomph to it. There's no reason of like, am I just going in to do leg day? Am I just, am I just hitting it or like, no, I'm hitting this because I want to be a better. 29:54 me. Like I realized that I want to be a better father. I want to be the best me I could possibly be. And it's like, okay, you're going to find that you're going to find the tools that you're going to be able to piece together in this app to let you take 10 steps ahead in your own personal life. So then everything else around you becomes easy. That's quality of life. And that's fair perspective. And also making what isn't the most attractive thing in the world is functional movement and mobility. So instead of all these big dogs out here, I got 30:22 I got six, seven, 280 clients that all they want to do is lift up Tonka trucks and all I'm telling you is like, hey bro, how about if I told you for a month, we're going to step away from the rack, get some kettlebells, we're going to work on a range of motion in your hips and then you're going to go right back to that weight after a month of not touching it and you're going to lift them more. I say, no way. No one happens. Yeah, that's crazy how that works. It happens. I mean, it's nuts. It is nuts. You get a lot of those guys who are... 30:49 you know, just lift, like you said, just lifting weights, they're going in and doing the same thing every time. Deadlifts, squats, bench press, all that, which is great. Those are great exercises, but then you ask them to lift their arms up over their head. And they hold their back, you know? I think a lot of people just don't know variety. And I think variety is very important because you have to be able to explain why this variety matters. So then people are not just running around flinging out weights. But truthfully, I can't tell you how many clients I have that spend. 31:14 thousands and thousands of dollars during COVID or even just now of an indoor gym of squat racks and this and then get once they you know they come to me and start training them I'm like bro right now like where you're at don't get me wrong you can let the lie you can do a lot of things but just like you said it's like being able to assess being able to notice it's like you know having three ACL tears myself and you know a labrum tear and multiple injuries I realize that I had to be able to switch up my game so 31:42 throughout certifications and really learning about other person. I just tell the big guy with that $20,000 invested into the gym, dude, go on Amazon, go buy two cast iron, 25 pound kettlebells and 150 pound kettlebell. And right now for the next month, that's really all you're gonna really need right now. But I'm gonna give you a world, you're gonna be able to know exactly what you're doing, how to use that piece of metal, for two hours at a time. And... 32:10 It really creates a different meaning to what fitness holds. And then I really believe with functional movement, with trainers that they don't usually do, that I think is very important is that the neuromuscular connectivity, understanding what you're doing, what muscle groups you're working on, the smaller group of the stabilizers that we need to have, and really what we need to gain to be able to keep up with life. 32:37 plus focused on your goal, because I didn't even know what a soleus was before. And you were like, you have to build this muscle if you're gonna run. And I'm like, where is that muscle again? Exactly. And a lot of people don't care to even ask. So a lot of times I choose not to even say, I'm not the one to toss out a cardio and cardio infarction for a heart attack. I'll tell you how it is. And a lot of people are, they like to keep it simple. 33:02 But yet, it's not that simple. Step away from the scale for a second. Focus on a little different perspective, a different angle of things. And if I tell you that not only with most of my clients, they come to me after that month and they initially say that I wanna lose 10 pounds, well, if I were to tell you after that first month, you would lose the 10 pounds, but you were more excited that you could pick up your kid for the first time, right? You would tell me to screw off if I told you that as a trainer. So just see what your mind. 33:28 can do, see what your body can do and push through that and know that everything else around you becomes minuscule and your goals and really what you set yourself up to achieve will become your reality if you believe it to be true and like you said and as we keep talking around it, it's really just another round in the fight and if you're winning more rounds and you're losing them, then you're onto something. You're keeping up with motivation. 33:54 and you're becoming your own motivation and through that is momentum and no one stops you on momentum. And I think that's gonna be big. I think your 50 mile is gonna be big. I'm hype with that. We're really trying to taste test different types of foods to put into your body and carbohydrates to break down. You stuff down two muffins and a banana right before a 10 mile back. That's all I could grab heading out of the house. You know, we didn't even touch on you, right? Like the third leg of the stool nutrition, but no, it didn't. I mean, 34:24 Nutrition is the other part of it. I did shove down a couple muffins and a banana and that fueled me for about half of it and I kind of crashed a little bit after that. But yeah, you're right. That's another big part of it is the nutrition piece. But nutrition comes along with the journey. So as long as you kind of keep it micro adjustments at first and then keep something that's obtainable, nutrition is the same thing. I tell anybody at first especially, even the ones that will tell you the same that I've already... 34:53 are in a position to run a 50 mile. They'll say the same exact thing. And it's really like, as long as you keep it simple, you understand that there's adjustments that are always gonna have to change. There's always things that you're gonna have to be able to adapt to with nutrition, with your body, and how tides come and go, and how seasons change. So just be ready for whatever to pop up. But take the negative and use it as a positive. 35:21 Take you eating two muffins and saying, well, even that is an example. This was enough for the first beginning half, but it sure went away quick. So then what can I do next time? So then even if you didn't get the time that you wanted to, but yet you did, but let's say you didn't, and it was like, well, shit, that whole run was meant for nothing. Like, man, if you had that mentality on it, then you wouldn't get up the next morning and be like, no, really, it was just, I gotta add a little bit more than a muffin. Micro adjustments, you know? They can make the world of a difference. And... 35:50 really take on those, you know, not personal. Don't take on criticism that way, and don't look at yourself and harp on the things that you can't change. Just change what you can and keep moving. And, you know, I think we're gonna find a lot of success in this company, within this app, this podcast, your life, and being able to be a part of it has been an honor. It's been really cool to be able to see you achieve the goals that now we're able to take on. 36:15 Awesome, man. Well, I appreciate that. And I'm looking forward to being the guinea pig for your your ultra, you know, clients that you know, you have coming up the guys that are going to come to you and want to do 100 mile bike rides or whatever it is they're going to do. You always be the guinea pig and you're gonna get jacked and ripped even to the T just figuring it out. So thank you again, Matt for joining on this podcast and everybody you know, keep on us. If you guys want to listen to us on any any platform now we're on Spotify, find us at findyourgrit.com. 36:44 on Instagram and Facebook and we could watch Matt Riley, you know, as he's going through his training progress, you sure can look at us on the social media and keep up with it. And during your 50 mile or man, you're gonna be rocking, find your grit. I mean, you are now sponsored by find your grit, you know, trying to get this rock and rolling. So it's a big, big thing for the company you doing this. So we're gonna Goggins this thing out, man. Let's do it. If our leg rips off halfway there, we're still pushing through. So, well, thanks everybody. And we'll catch you next time. 37:14 Thank you.